Segi 44 Privacy Policy – Protecting Your Personal Data in Malaysia

Segi 44 ("we", "our platform") respects the privacy of every individual who uses our services. This Privacy Policy explains in detail how we collect, process, store, and protect your personal data when you use the website segi44.best and all related services.

This policy has been prepared in accordance with Malaysia's Personal Data Protection Act 2010 (PDPA) and international best practices in data protection. By using the Segi 44 platform, you agree to the terms of this Privacy Policy in full.

We believe transparency is the foundation of trust. This policy is written in plain language so that every Malaysian user — regardless of background or level of digital literacy — can understand their rights and how their data is managed by Segi 44.

Segi 44 collects various types of personal data depending on how you interact with our platform. The following are the categories of data we may collect:

We do not collect data beyond what is necessary. Each category of data listed above is collected for a specific purpose and will not be used for any other purpose without notifying you.

Segi 44 collects your personal data through a number of legitimate channels:

• Account Registration: When you register a new account at Segi 44, you provide your name, phone number, email address, and other required information.
• KYC Process (Identity Verification): To verify your identity in compliance with legal requirements, we may request a copy of your identification card or other supporting documents.
• Financial Transactions: Every time you make a deposit via Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow, FPX Maybank2u, or CIMB Clicks, your transaction details are automatically recorded.
• Platform Usage: Technical data is collected automatically as you browse our website, including pages visited, games played, and session duration.
• Communications with Us: When you contact our support team via live chat or email, the content of those communications may be retained for training and service improvement purposes.
• Cookies & Similar Technologies: We use cookies and other tracking technologies to enhance your experience. For more details, refer to Section 7.

Segi 44 uses your personal data solely for legitimate, clearly defined purposes. The following are the primary purposes for which your data is used:

1. Account Management: To create, verify, and manage your user account on the Segi 44 platform.
2. Transaction Processing: To process deposits (via Touch 'n Go, GrabPay, DuitNow, FPX, and others) and withdrawals to your Malaysian bank account or e-wallet.
3. Legal Compliance: To fulfil our obligations under Malaysia's PDPA, anti-money laundering (AML) regulations, and related reporting requirements.
4. Platform Security: To detect and prevent fraud, unauthorised access, and suspicious activity that could compromise the security of our platform and other users.
5. Service Improvement: To analyse usage patterns in order to improve platform performance, introduce new games, and enhance the user interface.
6. Service Communications: To send you important information regarding your account, changes to our terms, or relevant service disruptions.
7. Responsible Gaming: To monitor gameplay patterns and identify users who may need support relating to their gaming habits.

Segi 44 will not use your data for third-party marketing or any activities beyond the scope stated above without first obtaining your explicit consent.

Segi 44 does not sell, rent, or transfer your personal data to third parties for marketing or commercial purposes. Your data may only be shared in the following limited and lawful circumstances:

• Payment Service Providers: The transaction information required is shared with payment processors such as DuitNow, FPX, and e-wallet operators (Touch 'n Go, GrabPay, Boost, ShopeePay) solely to facilitate your financial transactions.
• Technology Service Providers: Third parties that provide technical infrastructure such as cloud services, data processing, and security systems. They are bound by strict confidentiality agreements.
• Legal Requirements: When required by a court, law enforcement body, or authorised Malaysian authority acting under legitimate statutory powers.
• Game Service Providers: Necessary game session information is shared with third-party game providers operating within the Segi 44 platform, solely to enable gameplay to take place.

The security of your data is Segi 44's top priority. We implement multiple layers of technical and organisational protection to keep your personal data safe at all times:

• 256-bit SSL Encryption: All data transmitted between your device and Segi 44's servers is encrypted using 256-bit TLS/SSL — the same standard used by Malaysia's major banks, including Maybank and CIMB.
• Password Encryption: Your password is never stored in plain text. We use a strong hashing algorithm, meaning even our internal staff cannot read your password.
• Firewall & Intrusion Detection System: Our infrastructure is protected by multiple layers of firewalls and an intrusion detection system (IDS) that continuously monitors all traffic.
• Access Controls: Access to user data within our internal systems is restricted to staff who require it to perform their job functions only.
• Regular Security Audits: Segi 44 conducts regular penetration testing and security audits to identify and address any system vulnerabilities.

Data Retention Period: Segi 44 retains your personal data for as long as your account remains active, or for as long as necessary to fulfil our legal obligations (typically 7 years for financial records, in accordance with PDPA and Malaysian tax law requirements). Once this period has elapsed or your account is closed, your data will be securely deleted or anonymised.

Segi 44 uses cookies and similar tracking technologies to enhance the user experience and ensure the platform functions smoothly. Cookies are small text files stored on your device when you visit our website.

The following are the types of cookies we use:

You can manage cookie settings through your web browser's preferences. However, disabling essential cookies may affect the functionality of the Segi 44 platform. For instructions on how to manage cookies in your browser, please refer to your browser's help documentation.

Under Malaysia's Personal Data Protection Act 2010 (PDPA), you have the following rights regarding your personal data held by Segi 44:

Segi 44 takes the protection of minors very seriously. Our platform is strictly intended for individuals aged 18 years and above only. We do not knowingly collect or process personal data from any individual under the age of 18.

We employ multiple mechanisms to verify that users meet the minimum age requirement, including age checks at registration and through the KYC process. Should we discover that a child's personal data has been collected inadvertently, we will take immediate action to delete that information and close the account in question.

If you believe a child has been using the Segi 44 platform, please contact us immediately at support@segi44.best so that we may take the appropriate action.

Segi 44 reserves the right to update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or industry developments. The latest version will always be published on this page with a clearly indicated update date.

For significant and material changes, Segi 44 will endeavour to notify users via email or in-platform notifications at least 14 days before the changes take effect. Your continued use of our platform after that effective date will be considered your acceptance of the revised policy.

We encourage you to review this page periodically — at least once every few months — to stay informed about how we handle your personal data.

If you have any questions, concerns, or complaints regarding this Privacy Policy or how Segi 44 handles your personal data, please do not hesitate to reach out to us: